The Start
They used excel sheets to circulate to their 1000+ contacts via email. Then there were weekly, monthly, and quarterly follow-ups. The respondents are usually the higher-ups who have little to no time to spare to make manual entries onto the excel sheets. Plus, the sheets were not easy-to-fill at all. They were lengthy and the manual response was hard-to-track.
We chose to reformat the entire process at MarketMeter and offer a digital solution. We started building a platform that could centralize all the oncoming data, analyze it, and deliver interactive insights. MEAN stack & React Native served as the core technology for the product.
We divided the project into three phases and in each phase, we focused on the different aspects of the financial parameters.